Start of 2008 a Whirlwind for Palmiero-Winters

Amy Palmiero-Winters, a world-class triathlete and transtibial amputee, has had a busy start to 2008. In January, she was featured in Newsday and was a guest on the Today Show, Weekend Edition, and WNBC. She recently sat for an interview with Glamour, which hits shelves in May, and was contacted by the Fitness Hall of Fame in New York City, New York. She also was interviewed by ESPN for a story about advances in prosthetic technology in combination with Oscar Pistorius, a bilateral amputee sprinter. Palmierio-Winters also was named Sportswoman of the Year at the National Italian American Sports Hall of Fame banquet in Pittsburgh, Pennsylvania.

On top of all that, the mother of two will be featured in a new national advertising campaign by PowerBar. The "Power to Push" campaign is designed to offer a window into athletes' minds as they battle physical and emotional barriers to reach their goals, according to organizers.

Print ads featuring Palmiero-Winters will appear in the April and May issues of magazines such as Runner's World, Outside, Women's Health, and more. Six-time Olympic gold medalist Michael Phelps and mountain climber Tommy Caldwell also will appear in the campaign.